자료유형  

 단행본

International Standard Book Number  

1412906830 : \57730

Dewey Decimal Classification Number  

302.23/01-22

Main Entry-Personal Name  

Berger, Arthur Asa , 1933-

Title Statement  

Media analysis techniques / Arthur Asa Berger

Edition Statement  

3rd ed.

Publication, Distribution, etc. (Imprint  

Thousand Oaks, CA : Sage, 2005

Physical Description  

244 p ; 23cm

Bibliography, Etc. Note  

Includes bibliographical references and indexes.

Subject Added Entry-Topical Term  

Mass media Methodology

Subject Added Entry-Topical Term  

Mass media criticism

Control Number  

sacl:45043