자료유형  

 단행본

International Standard Book Number  

9780123877932 : \35000

Dewey Decimal Classification Number  

006.312-23

Main Entry-Personal Name  

Whitney, Hunter

Title Statement  

Data insights : new ways to visualize and make sense of data / Hunter Whitney

Publication, Distribution, etc. (Imprint  

Amsterdam : Elsevier, Morgan Kaufman, 2013

Physical Description  

ix, 310 p : ill. (some col.) ; 24 cm

Bibliography, Etc. Note  

Includes bibliographical references (pages 297-301) and index

Summary, Etc.  

요약Data Insights: New Ways to Visualize and Make Sense of Data offers thought-provoking insights into how visualization can foster a clearer and more comprehensive understanding of data. The book offers perspectives from people with different backgrounds, including data scientists, statisticians, painters, and writers. It argues that all data is useless, or misleading, if we do not know what it means.Organized into seven chapters, the book explores some of the ways that data visualization and other emerging approaches can make data meaningful and therefore useful. It also discusses some fundamental ideas and basic questions in the data lifecycle; the process of interactions between people, data, and displays that lead to better questions and more useful answers; and the fundamentals, origins, and purposes of the basic building blocks that are used in data visualization. The reader is introduced to tried and true approaches to understanding users in the context of user interface design, how communications can get distorted, and how data visualization is related to thinking machines. Finally, the book looks at the future of data visualization by assessing its strengths and weaknesses. Case studies from business analytics, healthcare, network monitoring, security, and games, among others, as well as illustrations, thought-provoking quotes, and real-world examples are included.This book will prove useful to computer professionals, technical marketing professionals, content strategists, Web and product designers, and researchers.

Subject Added Entry-Topical Term  

Information visualization

Control Number  

sacl:135816

책소개  

"Data Insights" offers multi-disciplinary perspectives and useful information about how visualizations can open your eyes to data. This thought-provoking book takes a conversational approach to presenting an overview of the subject, while also focusing on key details. It highlights the ideas and work of a variety of people who are actively contributing to this still emerging field.