자료유형  

 단행본

Control Number  

0013212456

International Standard Book Number  

9783899554625 : €39.90

International Standard Book Number  

3899554620

Language Code  

본문언어 - eng본문언어 - fre

Library of Congress Call Number  

HF5825-.L36 2012

Dewey Decimal Classification Number  

659.1-22

Main Entry-Personal Name  

La pompe, Joe.

Title Statement  

100 visual ideas, 1000 great ads / Joe La Pompe.

Edition Statement  

1st ed.

Publication, Distribution, etc. (Imprint  

Luxembourg : Maison Moderne, 2012.

Physical Description  

224 p. : col. ill. ; 31 cm

General Note  

Cover subtitle: How advertising recycles and hijacks world famous symbols and images.

General Note  

포토박스 구입

General Note  

학생신청

General Note  

2015 디지털 자료 & 아트북 페어때 교수 및 학생이 선정한 도서임

Subject Added Entry-Topical Term  

Commercial art

Subject Added Entry-Topical Term  

Advertising History

Subject Added Entry-Topical Term  

Symbolism (Psychology)

Subject Added Entry-Topical Term  

Symbolism History

Subject Added Entry-Topical Term  

Symbolism in art

Subject Added Entry-Topical Term  

Visual communication

Subject Added Entry-Topical Term  

Mass media Pictorial works

Subject Added Entry-Topical Term  

Commercial art

Subject Added Entry-Topical Term  

포토박스 아트북 페어 art book fair 그래픽

Control Number  

sacl:102150

책소개  

The fine art of advertising is moving billions in currency and turns the masses into happy consumers. The not-so secret visual language behind successful ad-campaigns is now revealed by French blogger and undercover advertising expert Joe La Pompe. He selected 100 popular visual ideas and recurring subjects in the world of commercials-from symbols, great names from history or fiction, to themes in a variety of ways.